I agree on its success but I won't ever fish with it. Just a personal preference.
Here is a video that is a must watch if you are interested in using it. This guy from the Everstart series breaks it down and gives his take be ways to fish it but also warns from taking what anyone says as absolute truth on how to fish it because its so new.
http://www.youtube.com/watch?v=gWWB3pFYCQg